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Toward an understanding of voluntary adoption o

光华管理学院第19次研究午餐会周四举行
   
时 间:6月3日,星期四,12:15pm 

地 点:光华楼202 

主讲人:杨东宁博士 

题 目:Toward an understanding of voluntary adoption of environmental management system in China: Theory and evidence
 
AUTHORS: Dongning YANG & Changhui ZHOU

ABSTRACT:  

  Firm's self-relation has recently become an issue that fascinates researchers from strategy, economics, environmentalists and government practitioners. A fundamental question lies at the heart of this interdisciplinary literature is: what are the drivers of firms' self-regulation behavior? In this project, we attempted to tackle the question by analyzing voluntary adoption (VA) of environmental management system in the specific context of China. Drawing from institutional theory, we argue that VA can be understood as the outcome of a legitimization process. We developed a conceptual framework that incorporates two categories of VA drivers: external legitimacy and internal legitimacy. External legitimacy drivers include coercive pressures, normative pressures, and mimetic pressures. Internal legitimacy drivers include strategic orientation, learning capacity, and prior VA experience. We tested our framework by using a sample of 287 firms that we recently collected through questionnaire survey nationwide. Our preliminary analysis showed interesting results.

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